Of all the pets in American homes, only 29% were adopted from a shelter or rescue. Can you believe how low that number is?
Each year approximately 3-4 million pets are adopted, but 2.7 million still lose their lives each year for lack of a home.
Seventeen million people will acquire a pet within the next year. The Shelter Pet Project, a collaborative effort between The Humane Society of the United States, Maddie’s Fund® and the Ad Council, hopes to encourage these prospective pet owners to adopt shelter and rescue pets.
We adopted our dog, Winston, last year and it was one of the best decisions we ever made for our family! Winston has brought so much joy into our house and he is just a doll. It breaks my heart when I think about him being homeless and abandoned… He’s just the sweetest dog we’ve ever met!
disclosure: this is part of a non-profit campaign with the Ad Council. we were not compensated for supporting this important cause.